New York. East Coast.

A modern American wardrobe for life between the city and the coast.

Two worlds. One story.

Sebastian & Rye was created around a simple idea: that the best wardrobes are shaped by the places we live, the people we meet, and the lives we lead.

New York in the morning.
The East Coast by the weekend.
A sweatshirt for both.

The city

NYC Athletics

The energy of New York.
Early runs. Downtown afternoons. Coffee between meetings.
The city after dark.

The coast

East Coast

Long weekends. Salt air.
Tennis in the afternoon. Dinner by the water.
The ease of getting away.

Sebastian

The city

New York. Early mornings. Long runs. Coffee on the way downtown. The energy of a city that never really slows down.

Rye

The coast

Weekends by the water. Sailing. Tennis. Long afternoons that turn into evenings. A little further from the city.

The modern American uniform

We make the pieces that become part of the routine.

The sweatshirt thrown on before an early run.
The cap packed for the weekend.
The crewneck worn across campus.
The hoodie pulled on when the sun goes down.

Clothes designed to move between the city and the coast.

Three worlds. One brand.

NYC Athletics

City. Sport. Movement.

East Coast

Coast. Leisure. Escape.

Varsity

Campus. Tradition. Youth.

Inspired by tradition. Designed for today.

Sebastian & Rye takes inspiration from classic American sportswear, collegiate athletics and the timeless character of the East Coast.

We aren't interested in chasing every trend. We're interested in creating pieces that feel familiar from the first wear — and better with every season.

Somewhere between the city and the coast.

SEBASTIAN & RYE · NEW YORK. EAST COAST.